The Press

For the second consecutive year, we are pleased to announce that Pura Vida Day Spa has been selected for the 2010 Best of Laguna Niguel Award in the Spas category by the U.S. Commerce Association (USCA).

Press Release

Pura Vida Day Spa Receives 2010 Best of Laguna Niguel Award

U.S. Commerce Association’s Award Plaque Honors the Achievement

NEW YORK, NY, April 16, 2010 — For the second consecutive year, Pura Vida Day Spa has been selected for the 2010 Best of Laguna Niguel Award in the Spas category by the U.S. Commerce Association (USCA).

The USCA “Best of Local Business” Award Program recognizes outstanding local businesses throughout the country. Each year, the USCA identifies companies that they believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community.

Nationwide, only 1 in 70 (1.4%) 2010 Award recipients qualified as two-time Award Winners. Various sources of information were gathered and analyzed to choose the winners in each category. The 2010 USCA Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the USCA and data provided by third parties.

U.S. Commerce Association

___________________________________________________________________________________________

2010 Best of the OC HOTLIST

The people of Orange County have spoken!

We’re pleased to be in the top 3 for Best Day Spa in Orange County! Thanks to all of you who voted for us.

Click HERE to view or click image below!

__________________________________________________________________________________________

THEOCGAZZETE blog – August, 2009

Today I’d like to post a shameless endorsement. This one’s in memory of Billy Mays, may he rest in peace. This all- smiles, “it really works!,” endorsement [cue smile sparkle] goes out to Pura Vida Day Spa in Laguna Niguel. The spa is our next-door neighbor here in 3 Flags Center and are a blast to work next to (our quirky center boasts an eclectic mix, with a wig shop flanking a South African Food Store and a Music School – needless to say all our neighbors are a blast to work next to). The other day Pura Vida had an open house and lured me into their store with the enticement of free mini taquitos and a complimentary microdermabrasion treatment. Get my face primped while feasting on Fred’s Mexican Food? Yes please.

So I tried the first treatment which was free. Saw a little difference in my problematic skin, and thought i would try a series of the treatment. They cut me a sweet deal, as great neighbors do, and 5 weeks later i can actually say that it really did work! Between the treatments, the new face wash they gave me and a newfangled face-massaging brush called a Clarisonic (think one of those power toothbrushes, but bigger and for your face), my face is smooth and clear and wonderfully presentable! Now i don’t have to fear the brutally exposing fluorescent lights at my office! Here it comes… the kicker endorsement statement….”Thank You Pura Vida!” [enthusiastic thumbs up and broad grin go here].

-blemish-less* Jen

on my iPod: The Apples in Stereo’s Energy

*blemish-less as in mostly… personality flaws and character traits don’t count and should be blamed on either my upbringing or the effects of mass media…

ps- should you want to go in and say “hi” to the ladies at Pura Vida, look for their special deals in The Gazette. Then say “hi” to Sally, Marilee, Anita, Rocio and the rest of the Pura Vida team for me!

See this month’s Gazette ad by clicking here

___________________________________________________________________________________________

Press Release

FOR IMMEDIATE RELEASE

Pura Vida Day Spa Receives 2009 Best of Laguna Niguel Award

U.S. Commerce Association’s Award Plaque Honors the Achievement

WASHINGTON D.C., June 8, 2009 — Pura Vida Day Spa has been selected for the 2009 Best of Laguna Niguel Award in the Spas category by the U.S. Commerce Association (USCA).

Various sources of information were gathered and analyzed to choose the winners in each category. The 2009 USCA Award Program focused on quality, not quantity. Winners are determined based on the information gathered both internally by the USCA and data provided by third parties.

About U.S. Commerce Association (USCA)

U.S. Commerce Association (USCA) is a Washington D.C. based organization funded by local businesses operating in towns, large and small, across America. The purpose of USCA is to promote local business through public relations, marketing and advertising.

The USCA was established to recognize the best of local businesses in their community. Our organization works exclusively with local business owners, trade groups, professional associations, chambers of commerce and other business advertising and marketing groups. Our mission is to be an advocate for small and medium size businesses and business entrepreneurs across America.

SOURCE: U.S. Commerce Association

__________________________________________________________________________________________

Luxury and Pampering Await as Pura Vida Day Spa Re-Opens in Laguna Niguel

by: Nicole Melissa
7/5/2009

Pura Vida Day Spa, located on Forbes Road, held its grand re-opening last Thursday, June 25th. The event featured free makeovers, microdermbrasions, and mini-massages, along with delicious food and skincare consultations. This spa is a lovely retreat located on a quiet street where you can escape the noise of the outside world and enter a homey and elegant environment to get completely pampered and made-up.

Pura Vida is not just a skincare spa, or merely a massage parlor; they truly have it all, featuring everything from therapeutic massage to hot stone therapy to airbrush tanning, plus facials, microdermbrasions and more for your face. The staff is friendly, welcoming, and knowledgeable with tons of skin-care experiences that they will willingly share. They carry top-of-the line skincare products, featuring Jan Marini’s fabulous skincare line which, product specialists say, can greatly improve the quality of your skin, especially if you have sun damage, acne, or frustrating scars. I met the Jan Marini product specialist at this event, and she is truly a walking testimonial, with absolutely glowing gorgeous skin, inspiring me to want to get started on her skincare line myself.

While at the grand opening event, I gained awareness of skin treatments and the importance of good skincare, not to mention the fabulous effects they can have on our skin. As the microdermbrasion specialist at the spa said, your skin is the largest organ in your body. This being the case, we should take as good of care of it as we do with our lungs and our heart. That means if we get regular exercise and don’t care for our skin, we may want to rethink our priorities.

While at the grand re-opening, I also got an overview of an interesting product – the Clarisonic, otherwise known as the “sonicare for your face.” This waterproof automatic skin-cleaning brush was invented by the makers of Sonicare and thoroughly cleans your face in an ultra-gentle and efficient way, with the bristles gently brushing away dirt and grime in a back-and-forth motion, which skincare professionals love because it is not nearly as harsh as other similar brushes whose bristles rotate harshly around your skin. This might be a must-have for me soon, too.

All in all, this grand re-opening was very educational and informative, and, a lover of luxury myself, I am happy to know that caring for my body’s largest organ can be such an enjoyable and relaxing experience. Thanks to Pura Vida Day Spa, we can all pamper ourselves in good hands.